COLOGNE, Germany: On Tuesday evening, Koelnmesse and Association of the German Dental Industry officials as well as representatives of the dental industry and media partners got together at the Rheinterrassen, an event venue located in the heart of Cologne that offers a picturesque view of the Rhine and the cathedral. In anticipation of a special and exciting IDS, they used the opportunity to dine and network a day ahead of the official opening of the event.
Henriette Reker, mayor of Cologne and chairperson of the Koelnmesse board, and Mark Stephen Pace, chairman of the Association of the German Dental Industry, welcomed guests at sunset.
Pace highlighted that IDS 2021 represents a restart for the entire dental industry and the trade fair segment in particular. The ongoing SARS-CoV-2 pandemic and related restrictions on mass gatherings have forced trade fair organisers to cancel or postpone large dental shows around the globe. He said that IDS is a marketplace for ideas and innovations, and it is particularly important to hold IDS this year to give manufacturers a platform to present their latest products.
Members of the dental industry and Koelnmesse representatives joined the meeting on Tuesday. (Image: Dental Tribune International)
About 830 exhibitors from 56 countries are exhibiting at IDS until Saturday, 25 September. According to the latest figures from Koelnmesse, 74% of exhibitors come from abroad, including from France, Italy, South Korea, Switzerland, the UK and the US. Companies from Brazil, Bulgaria, China, France, Italy, South Korea, Russia and the US have country-specific pavilions. In a recent press release, Koelnmesse stated that the high level of international participation underlines once again the significance of IDS as the most important global dental industry platform.
Also present at the Tuesday evening get-together was Dr Gerhard Konrad Seeberger, the current president of FDI World Dental Federation. In his speech, he talked about FDI’s Vision 2030—delivering optimal oral health for all—which focuses on public healthcare and trans-professional education, taking on responsibility for the oral health education of healthcare workers. He also encouraged participants to join the World Health Organization global strategy on tackling oral disease. “Universal oral healthcare coverage will be the core driver of reaching universal healthcare coverage by 2030,” he said.
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